This commercial begins with three businessmen playing around with some machetes. One of the eagle-eyed businessmen recognizes co-worker Bob across the room. Bob is a little man wearing a druid's cloak, but he is on the phone, doing business and otherwise networking. He sits down at his desk, which is in a little section underneath some stairs.
The words "Eagle-eyed Machete Enthusiasts Recognize A Little Druid Networking Under The Stairs" appear on the screen as an announcer says them.The letters rearrange themselves, and we see that this phrase is an anagram for EMERALD NUTS.
This has got to be one of the strangest commercials of this year's Super Bowl. Remember, this is the company that brought us the commercial last year with the father lying to his daughter about Santa and the Easter Bunny (being fake) so he can avoid sharing his food with her.